GPI Beauty Appoints Erin Tidwell as Senior Sales...
Las Vegas, NV-March 25, 2026- GPI Beauty, a global provider of innovative beauty packaging and turnkey solutions, is pleased to announce the appointment of Erin Tidwell as Senior Sales Director, West Coast. In this role, Tidwell will drive sales strategy, strengthen key customer partnerships, and support continued growth across the western United States. Tidwell brings […]
GPI Beauty Launches Bubbleverse, a Hybrid Color + Skincare...
Designed for brands looking to capitalize on the continued growth of skincare-infused makeup, the Bubbleverse turnkey collection showcases a blend of advanced texture systems and high-impact, shelf-ready packaging innovations. Bubbleverse responds to key market drivers: lightweight complexion enhancement, breathable wear, and sensorial formats that translate across retail and social channels. The collection features bouncy, cushion-soft […]
GPI Beauty Relocates U.S. Headquarters to Las Vegas,...
Las Vegas, NV – October 17, 2025 – GPI Beauty, a global leader in sustainable beauty packaging solutions, has officially relocated its U.S. headquarters to Las Vegas, Nevada, merging operations with the company’s newly launched U.S. flexible tube manufacturing facility, R4 Industrial USA. This strategic move marks a significant milestone for GPI Beauty’s North American […]
Why Mono-Material Packaging Is the Future of Skincare...
In a world where beauty meets sustainability, mono-material packaging is leading the charge. Unlike traditional packaging, which combines multiple materials—plastic, metal, adhesives—mono-material uses just one recyclable material throughout the entire package. The result? Easier recycling, lower waste, and a cleaner planet. What Is Mono-Material Packaging? Mono-material packaging is made entirely from a single type of […]
GPI Beauty Appoints Katie Reed as Vice President...
La Habra, CA — August 18, 2025 — GPI Beauty, a global leader in innovative packaging solutions and turnkey formulations for the beauty and personal care industry, has appointed Katie Reed as Vice President of Sales. Reed brings more than 18 years of packaging experience in sales leadership, business development, and global packaging development and […]
Why Glass Packaging Still Reigns Supreme in Luxury...
A Look at Sustainability, Sensory Appeal, and Brand Perception In an ever-evolving beauty market, trends may come and go—but some materials never lose their luster. Glass packaging remains a timeless favorite for brands that want to embody elegance, sustainability, and superior performance. At GPI Beauty, we’ve expanded our offerings to meet this demand with a […]
R4 Industrial USA Launches Cutting-Edge Manufacturing Facility in...
R4 Industrial USA, a proud division of GPI Beauty, is thrilled to announce the grand opening of its state-of-the-art 76,000-square-foot flexible tube manufacturing facility in Las Vegas, set to officially launch on July 15, 2025. This strategically located facility will serve as both a U.S. Customs Free Trade Zone (FTZ) and a Fourth-Party Logistics (4PL) […]
Hair Care Reimagined: Precision, Performance, and Scalp-First Innovation
In today’s beauty landscape, hair care is no longer just about cleansing and conditioning—it’s about total wellness, targeted solutions, and innovative experiences. At GPI Beauty, we’re seeing a powerful shift in the way consumers—and brands—approach hair care: from root-focused treatments to luxe packaging designed for precision and performance. The Scalp-Care SurgeHealthy hair starts at the […]
Introducing Zamac Specialty Applicators: A New Era of...
In today’s beauty landscape, it’s not just about what’s inside the package—it’s about how it’s applied. That’s where our new line of Zamac Specialty Applicators comes in. Crafted to complement both skincare and color cosmetic formulas, these precision tools are designed to elevate the application process with a cool-to-the-touch, luxurious feel that enhances performance and […]
GPI Beauty Unveils New Turnkey Collection: Coastal Glow...
La Habra, CA — GPI Beauty proudly introduces its latest innovation in turnkey formulation and packaging: the Coastal Glow Collection, debuting at Makeup in LA. This expertly curated skincare and color cosmetics line captures the effortless beauty of coastal living, harnessing the revitalizing power of the sea to deliver a healthy, radiant glow. Inspired by […]